Real-World Projects & Industry Work
- Rich Learning Content
- Industry-Oriented Projects
- Taught by an Experienced professor.
3 Months
Power Skill Training
About Digital Marketing Course
Become a certified Digital Marketing expert and make an extraordinary career in this fast-growing sector. Learn success methods of Social Media, Content Creation, Branding Strategies, Performance Marketing and Business Skills.
Eligibility
- 10th / 12th Pass students or graduates from any stream
- Beginners with no prior marketing experience
- Freshers looking to start a career in digital marketing
- Business owners & entrepreneurs who want to grow their brand online
- Freelancers or job seekers interested in digital career opportunities
- Students looking for part-time or work-from-home options
- Professionals who want to upgrade their marketing skills
- Anyone interested in social media, ads, and online branding
- Basic computer knowledge and interest in online platforms
Why do this course
Industry-Oriented Digital Marketing Campaigns
Work on real-world motion graphics, visual effects, and video editing projects using industry-standard tools and creative workflows.
Expert Mentors with Years of Experience
Learn from professionals with proven expertise in SEO, PPC, content marketing, and brand growth.
Practical-Based Training Approach
Master digital marketing techniques through live projects designed to deliver measurable results.
Recognized Certification & Strong Portfolio
Earn industry-recognized certification and build a professional portfolio to boost your career opportunities.
Course Curriculum for Digital Marketing
- Digital Marketing
- What is Digital Marketing?
- Compare Traditional vs. Digital Marketing
- Types of Digital Marketing
- Social Media Marketing (SMM)
- Search Engine Marketing (SEM)
- Search Engine Optimisation (SEO)
- Content Marketing
- Email Marketing
- Influencer Marketing
- How Digital Marketing Helps in Brand Growth
- Account Creation (Instagram & Facebook Page Creation)
- Account Management
- Reels (Create & Shoot) – Types of Reels:
- Tutorial Reels – Trust Building
- Product Showcase Reels – Product Show
- BTS Reels – Build Trust
- Challenge Reels – Engagement Reels
- Information Reels – Informative Content
- Inspiration Reels – Inspirational Content
- Collaboration Reels – Networking & Connections
- Product/Service Review Reels – Product Showcase
- Giveaway Reels – Challenge & Engagement Reels
- Understanding Canva
- Logo Design
- 7 Types of Logos
- Design Ideation
- Post Design
- Social Media Post Understanding
- Banner Design .
- Banner Create
- Video Editing.
- Story Video Understanding
- Account Content
- Post Content
- Reels Content
- Reels Shoot
- BTS (Behind the Scenes)
- Shoot Planning
- Reels Editing
- Overview of WordPress
- Difference between WordPress.com & WordPress.org
- What is XAMPP?
- How to Install XAMPP
- Starting Apache & MySQL
- Downloading WordPress from WordPress.org
- Setting up WordPress in XAMPP
- Creating a Database in phpMyAdmin
- Running WordPress Installation
- Accessing the WordPress Admin Panel
- Pages
- Posts
- Media
- Appearance
- Plugins
- Users
- Tools
- Settings
- Adding and Editing Pages
- Creating Blog Posts with Categories & Tags
- Installing & Managing Plugins
- Installing Elementor Plugin for Page Building
- Theme Setup
- Adding & Activating a Theme
- Customizing the Theme (Site Title, Logo, Colors, Menu)
- Using Elementor Page Builder
- Adding Sections, Columns & Widgets
- Understanding Margin vs Padding
- Adding Text, Images, Buttons & Forms
- Creating a Simple Homepage using Elementor
- What is a Domain?
- What is Hosting?
- How to Buy Domain & Hosting (Example: Hostinger)
- Setting up Nameservers
- Installing WordPress on Live Server
- Students Practice Theme Setup Again for Better Understanding
- What is the WooCommerce Plugin?
- Installing & Configuring WooCommerce
- Adding Products (Title, Description, Price, Images, Categories)
- Managing Orders
- Final Review of Home, About & Contact Pages
- SEO Plugin Setup
- Website Ready for Publishing
- Market Research
- Products Defination
- Payment Method Add
- Meta Business Suite
- Business Portfolio
- Ads Account
- Home (Content Instagram & Facebook)
- Notification
- Planner
- Content
- Insights
- Inbox
- All Objectives
- One Create and All Explanations
- Awareness
- Engagement
- Sales Strategy
- Pixel & Event Creation
- Website Integration
- AB Testing
- CBO/ABO
- Budget Deciding
- Sales Campaign
- AB Testing
- CBO/ABO
- Budget Deciding
- Introduction to Funnel
- Sales Campaign Funnel
- Introduction to Google Ads
- Google Ads vs Meta Ads
- Google Ads Account Creation
- Keyword Planner Tools
- Google Trends
- What is an Objective
- What is a Campaign Type
- All Types of Objectives and Campaigns Explained
- Create One Lead Campaign
- Site Link
- Promotion
- Price
- Call
- Callout
- Structured Snippets
- Lead Forms
- Apps
- Youtube / Email Marketing
- Video Campaign
- Demand Gen Campaign
- Explain and Create a Conversation
- Connect Your Website
- Explain and Create an Audience
- Connect Your Website
- One Campaign Use Conversation
- Create a Sales Campaign
- Merchant Account Creation
- Understand All Campaign Details
- Create Audience
- Custom Audiences
- Lookalike Audiences
- Saved Audience
- What is SEO?
- Types of SEO
- On-Page SEO
- Off-Page SEO
- Technical SEO
- Google My Business (GMB)
- Google Analytics
- Account Creation
- Website Setup
- Title
- Description
- What is Off-Page SEO?
- Major Google Algorithms
- Types of Linking
- Backlink Types
- What is Technical SEO?
- Website Loading Time
- Bounce Rate
- Sitemap
- Robots.txt
- Removals
- UI/UX
- Responsive
- Errors 404, 401
- Schema
- Technical SEO
- What Is LinkedIn
- ADS Manager
- How to Create a Page
- How to Create an ADS Manager
- All Campaigns Explained
- What Is Snapchat ADS Manager
- How to Create an ADS Manager
- All Campaign Explained
- What Is CGI AD?
- How to Create a CGI AD
- ChatGPT- Google AI Studio
Job Scope After Course Completion
- SEO Specialist
- Social Media Manager
- PPC / Google Ads Expert
- Digital Marketing Executive
- E-commerce Marketing Manager
- Online Brand Manager
- Freelance Digital Marketer
Who will you learn from
- Syllabus Mentor
- SMEs
Mr. Ankit Dubey
Ms. Anwesha Kar
Mr. Alok Kumar
Mr. Piyush Jinjala
Mr. Venu Madhav
Mr. Sneh Mehta
Mr. Jemish Lakhani
Mr. Akash Chaurasia
Mr. Shivam Padmani
Mr. Mohit Rajput
RWn. Mohit Savliya
RWn. Piyush Nakrani
RWn. Milan Kathiriya
RWn. Chakshu Adani
Hear from our Students
Jay Donda
UI/UX & Graphic Design
Nishita Manjaravala
Full Stack Development
Nayan Gayke
ITA-CS+
We are located
FAQ
- The Digital Marketing Course teaches students how to promote businesses, products, and services online using various digital channels. Students learn Search Engine Optimization (SEO), Social Media Marketing (SMM), Google Ads (PPC), Content Marketing, Email Marketing, YouTube Marketing, Google Analytics, Lead Generation, and Marketing Automation techniques used by modern businesses.
- Anyone interested in online marketing, business growth, branding, or digital advertising can join the Digital Marketing Course. The course is suitable for students, entrepreneurs, business owners, freelancers, marketing professionals, job seekers, and individuals looking to build a career in digital marketing.
- Digital Marketing is one of the fastest-growing career fields in today’s digital economy. Businesses increasingly rely on online platforms to attract customers, generate leads, and increase sales. Learning digital marketing provides valuable skills that can lead to employment, freelancing opportunities, or business growth.
- After completing the Digital Marketing Course, students can pursue careers as Digital Marketing Executives, SEO Specialists, Google Ads Experts, Social Media Managers, Content Marketers, Performance Marketers, Email Marketing Specialists, Digital Marketing Analysts, and Freelance Digital Marketers.
- Yes, Digital Marketing is one of the most in-demand career options worldwide. As businesses continue to expand their online presence, skilled digital marketers are needed to manage advertising campaigns, improve search rankings, generate leads, and increase brand visibility across digital platforms.
No, prior technical knowledge is not required. The Digital Marketing Course is designed for beginners and starts with the fundamentals before progressing to advanced concepts such as SEO, paid advertising, analytics, and marketing strategies.
Yes, Digital Marketing offers excellent freelancing opportunities. After gaining practical experience, students can provide services such as SEO, social media management, content marketing, paid advertising, lead generation, and website promotion to clients worldwide.
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