Real-World Projects & Industry Work
- Rich Learning Content
- Industry-Oriented Projects
- Taught by an Experienced professor.
3 Months
Power Skill Training
About Digital Marketing Course
Become a certified Digital Marketing expert and make an extraordinary career in this fast-growing sector. Learn success methods of Social Media, Content Creation, Branding Strategies, Performance Marketing and Business Skills.
Eligibility
- 10th / 12th Pass students or graduates from any stream
- Beginners with no prior marketing experience
- Freshers looking to start a career in digital marketing
- Business owners & entrepreneurs who want to grow their brand online
- Freelancers or job seekers interested in digital career opportunities
- Students looking for part-time or work-from-home options
- Professionals who want to upgrade their marketing skills
- Anyone interested in social media, ads, and online branding
- Basic computer knowledge and interest in online platforms
Why do this course
Industry-Oriented Digital Marketing Campaigns
Work on real-world motion graphics, visual effects, and video editing projects using industry-standard tools and creative workflows.
Expert Mentors with Years of Experience
Learn from professionals with proven expertise in SEO, PPC, content marketing, and brand growth.
Practical-Based Training Approach
Master digital marketing techniques through live projects designed to deliver measurable results.
Recognized Certification & Strong Portfolio
Earn industry-recognized certification and build a professional portfolio to boost your career opportunities.
Course Curriculum for Digital Marketing
- Digital Marketing
- What is Digital Marketing?
- Compare Traditional vs. Digital Marketing
- Types of Digital Marketing
- Social Media Marketing (SMM)
- Search Engine Marketing (SEM)
- Search Engine Optimisation (SEO)
- Content Marketing
- Email Marketing
- Influencer Marketing
- How Digital Marketing Helps in Brand Growth
- Account Creation (Instagram & Facebook Page Creation)
- Account Management
- Reels (Create & Shoot) – Types of Reels:
- Tutorial Reels – Trust Building
- Product Showcase Reels – Product Show
- BTS Reels – Build Trust
- Challenge Reels – Engagement Reels
- Information Reels – Informative Content
- Inspiration Reels – Inspirational Content
- Collaboration Reels – Networking & Connections
- Product/Service Review Reels – Product Showcase
- Giveaway Reels – Challenge & Engagement Reels
- Understanding Canva
- Logo Design
- 7 Types of Logos
- Design Ideation
- Post Design
- Social Media Post Understanding
- Banner Design .
- Banner Create
- Video Editing.
- Story Video Understanding
- Account Content
- Post Content
- Reels Content
- Reels Shoot
- BTS (Behind the Scenes)
- Shoot Planning
- Reels Editing
- Overview of WordPress
- Difference between WordPress.com & WordPress.org
- What is XAMPP?
- How to Install XAMPP
- Starting Apache & MySQL
- Downloading WordPress from WordPress.org
- Setting up WordPress in XAMPP
- Creating a Database in phpMyAdmin
- Running WordPress Installation
- Accessing the WordPress Admin Panel
- Pages
- Posts
- Media
- Appearance
- Plugins
- Users
- Tools
- Settings
- Adding and Editing Pages
- Creating Blog Posts with Categories & Tags
- Installing & Managing Plugins
- Installing Elementor Plugin for Page Building
- Theme Setup
- Adding & Activating a Theme
- Customizing the Theme (Site Title, Logo, Colors, Menu)
- Using Elementor Page Builder
- Adding Sections, Columns & Widgets
- Understanding Margin vs Padding
- Adding Text, Images, Buttons & Forms
- Creating a Simple Homepage using Elementor
- What is a Domain?
- What is Hosting?
- How to Buy Domain & Hosting (Example: Hostinger)
- Setting up Nameservers
- Installing WordPress on Live Server
- Students Practice Theme Setup Again for Better Understanding
- What is the WooCommerce Plugin?
- Installing & Configuring WooCommerce
- Adding Products (Title, Description, Price, Images, Categories)
- Managing Orders
- Final Review of Home, About & Contact Pages
- SEO Plugin Setup
- Website Ready for Publishing
- Market Research
- Products Defination
- Payment Method Add
- Meta Business Suite
- Business Portfolio
- Ads Account
- Home (Content Instagram & Facebook)
- Notification
- Planner
- Content
- Insights
- Inbox
- All Objectives
- One Create and All Explanations
- Awareness
- Engagement
- Sales Strategy
- Pixel & Event Creation
- Website Integration
- AB Testing
- CBO/ABO
- Budget Deciding
- Sales Campaign
- AB Testing
- CBO/ABO
- Budget Deciding
- Introduction to Funnel
- Sales Campaign Funnel
- Introduction to Google Ads
- Google Ads vs Meta Ads
- Google Ads Account Creation
- Keyword Planner Tools
- Google Trends
- What is an Objective
- What is a Campaign Type
- All Types of Objectives and Campaigns Explained
- Create One Lead Campaign
- Site Link
- Promotion
- Price
- Call
- Callout
- Structured Snippets
- Lead Forms
- Apps
- Youtube / Email Marketing
- Video Campaign
- Demand Gen Campaign
- Explain and Create a Conversation
- Connect Your Website
- Explain and Create an Audience
- Connect Your Website
- One Campaign Use Conversation
- Create a Sales Campaign
- Merchant Account Creation
- Understand All Campaign Details
- Create Audience
- Custom Audiences
- Lookalike Audiences
- Saved Audience
- What is SEO?
- Types of SEO
- On-Page SEO
- Off-Page SEO
- Technical SEO
- Google My Business (GMB)
- Google Analytics
- Account Creation
- Website Setup
- Title
- Description
- What is Off-Page SEO?
- Major Google Algorithms
- Types of Linking
- Backlink Types
- What is Technical SEO?
- Website Loading Time
- Bounce Rate
- Sitemap
- Robots.txt
- Removals
- UI/UX
- Responsive
- Errors 404, 401
- Schema
- Technical SEO
- What Is LinkedIn
- ADS Manager
- How to Create a Page
- How to Create an ADS Manager
- All Campaigns Explained
- What Is Snapchat ADS Manager
- How to Create an ADS Manager
- All Campaign Explained
- What Is CGI AD?
- How to Create a CGI AD
- ChatGPT- Google AI Studio
Job Scope After Course Completion
- SEO Specialist
- Social Media Manager
- PPC / Google Ads Expert
- Digital Marketing Executive
- E-commerce Marketing Manager
- Online Brand Manager
- Freelance Digital Marketer
Who will you learn from
- Syllabus Mentor
- SMEs
Hear from our Students
Jay Donda
UI/UX & Graphic Design
Nishita Manjaravala
Full Stack Development
Nayan Gayke
ITA-CS+
Book your Free Consultation with our Trustworthy Counsellors
Latest Placements
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Centres In India
A5, Ground Floor, Saurashtra Soc., Div-2, Near BRTS Stop, Dharamnagar Road, Gaushala, A.K. Road, Surat-395008, Gujarat (INDIA). Ph : +91 79847 11520
3rd Floor, Hall 1, Roongta Signature, VIP Road, opp. Shyam Temple, Anand Park, Althan, Surat, Gujarat 395007 Ph : +91 94848 88444
4th Floor, Uma Plaza, Opp. Prayosha Star, Kharwasa Road Dindoli, Surat-394210, Gujrat (INDIA). Ph : +91 94848 42426
2nd Floor, Shop : M1, V3 Corner, Honey Park Road, Opp. 9 Square, Opposite Sai Square Complex, Adajan Gam, Adajan, Surat, Gujarat 395009. Ph : +91 9277 718777
2nd Floor Bhavya Complex, Laxminarayan Soc., Nr. Sunrise Dhosa, Dabholi Char Rasta, Ved Road, Katargam, Surat-395004, Gujarat (INDIA). Ph : +91 63554 43286
B305 – B311, 3rd floor, IT Park, Above Croma, Digital Valley (Mota Varachha – Uttran) Surat - 394101, Gujarat (INDIA). Ph : +91 63522 95143
Red & White Skill Education, Opp. Shell Petrol Pump, Near Vanmali Junction, Puna Canal Road, Surat, Gujarat, India - 395010 Ph : +91 63510 87408
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